Music
Pitbull tweets a day in the life leading up to #Pitbowl
Rapper uses Twitter to “Feel this moment” with his fans.
@Imaginedragons contest puts fans on top of the world
Fans were encouraged to find hidden easter eggs in band’s music video.
Alicia Keys connects with fans with #AliciaDedicates
The singer-songwriter uses Twitter to dedicate songs to fans on her tour.
Coldplay launches a worldwide #lyricshunt
The band sent fans to local libraries around the world using Twitter.
Depeche Mode uses Vine to interact with fans
How the band documented its tour in six-second increments.
Jason Derulo posts Vine videos at Good Morning America
Musician uses Vine to give fans a virtual backstage pass to a big show.
